April 23, 2013

Digital Human: Do You Participate in the New Digital World?

The birth of the internet has heralded a new Age: the Age of Digitalism. An Age that has seen the wondrous and insatiable creep of digital. In less that a decade digital has woven itself into every aspect of our daily lives. This Digital Age has also ushered in a new and exciting world for all of humankind to explore – a limitless plain of untouched Digital Land for man and woman to colonise and stake claim to.
Think about it: like the frontiersmen who forged into the uncharted plains of North America, men and women all around the world are pulling back layers of untouched Digital Land.
And you too can be part of this exciting Digital World. You too can stake claim to a patch of rich land for not even a penny piece. You can cultivate your Digital land with your thoughts, opinions, pictures, videos, skills, ingenuity and enterprise. For those with restless ambition the possibilities of this new Digital World are limitless. You can achieve whatever you so wish; it’s just up to you to decide what you want to make of it.
But there are those among us who choose to reject this New World. There are those who choose not to stake their claim to the virgin land. There are also those who have staked a claim – they may have a website, social media account or blog – but they do not till their Digital Land. They choose to leave it barren. And for their inaction the digitally idle will lose out on all benefits that the Digital World holds.
We are living in a restless world where the infrastructure, both real world and digital, is changing before our very eyes. Participate and you could reap limitless personal and professional success. Ignore it and you could be left behind.
[This blog was inspired by Radio 4's Digital Human Series and was originally published on my business blog, Twitter for Law Firms in November 2012]
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